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Last updated: April 1, 202
We’ve prepared this policy to be completely transparent about how we collect, use, and store your information. The privacy policy, as amended from time to time (“Policy”) describes the types of personal information we may collect or that you may provide when you use our yeekuco.com website (“Website”), the products available on our website (“Products”), or otherwise in connection with our services (collectively, together with the Website and the Products, the “Services”) and our practices for collecting, using, protecting and disclosing that personal information. When you use the Website, we may ask for you to provide information by which you may be personally identified, such as, but not limited to, name, postal address, email address, telephone number, mobile device identification number, or any other identifier by which you may be contacted online or offline (“Personal Information”), or information that is about you but individually does not identify you.
What we do and don’t do…
(a) We do use your Personal Information to provide you with great customer service, which includes tailoring the information we share with you to help ensure that it’s relevant, useful and timely.
(b) We do respect your privacy and work hard to meet strict regulatory requirements.
(c) We do go the extra mile to protect your Personal Information.
(d) We don’t sell your Personal Information to third parties; however, we may allow certain third parties (such as online advertising services) to collect your Personal Information via automated technologies and certain U.S. data protection laws may consider this to be a “sale” of personal data.
This Policy describes the following important topics relating to your information (you can click on the links to find out more):
III. Overview
III. Overview
This policy applies to:
Depending on your relationship to us, we may collect and use your information in different ways. Please click on the links in Section II. to find out the information that we collect about you and how we use this information.
You have various rights in respect of our use of your Personal Information as set out in Section III. 6. Two of the fundamental rights to be aware of are:
Please read this Policy carefully to understand how we handle your Personal Information. By engaging with us in the ways set out in this Policy, you confirm that you have read and understood the entirety of this Policy, as it applies to you.
1.1. Information that you provide
You may give us Personal Information about yourself by using:
This includes, for example, where you provide your Personal Information to us in order to receive products, deliveries, information or services from us.
1.2. Information that we collect automatically
When you access our Website, or use the Services, technology may be used to automatically collect certain information, including, but not limited to:
1.3. Information Collection and Tracking Technologies
The technologies we use for automatic information collection may include:
Please go to the section or sections below that best describes our relationship with you to find out the Personal Information that we collect about you and how we use this information.
2.1 Visitors to our Website
(a) What Personal Information we collect about you
We may collect and use any of the following information about you
(i) your name;
(ii) your email address;
(iii) your telephone number;
(iv) information provided when you correspond with us or with our Website tools;
(v) usage details, device information and other automatically collected information as described above (this Personal Information is created and recorded automatically when you visit our Website).
(b) How we use your Personal Information
We will collect, use and store the Personal Information listed above for the following reason
(ii) for improvement and maintenance of our Website and to provide technical support for our Website;
(iii) to ensure the security of our Website;
(iv) to recognise you when you return to our Website, to store information about your preferences, and to allow us to customise the Website according to your individual interests;
(v) to evaluate your visit to the Website and prepare reports or compile statistics to understand the type of people who use our Website, how they use our Website and to make our Website more intuitive. Such details will be anonymised as far as reasonably possible and you will not be identifiable from the information collected; and
(vi) to deal with any enquiries or issues you have about our Website, products and services. If we do not have a contract with you, we may process your Personal Information for these purposes where it is in our legitimate interests for customer services purposes.
Please see Sections 2.7 and 2.8 for more details about how we use your Personal Information.
2.2. A word about cookies
(a) Some pages on our Website use cookies, which are small files of text, often encrypted for privacy, sent to your browser by a website you visit. For example, the information includes the products you have added to your basket, and whether you prefer to view products by ‘what’s new’ or new ‘what’s best-selling’.
(b) We use cookies to keep track of your current shopping session so that you may retrieve your shopping basket at any time, and to personalise the contents of our Website as well as to ensure a consistent experience. We also use cookies to track how visitors interact with our Website to monitor how we are performing.
(c) Where we use cookies on our Website, you may block these at any time. To do so, you can activate the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies), you may not be able to access all or parts of our Website or to use all the functionality provided through our Website.
(d) For detailed information on the cookies we use and the purposes for which we use them, please refer to our Cookie Policy here.
2.3. Customers who create an account with us
(a) What Personal Information we may collect about you
We may collect and use any of the following information about:
(i) your name;
(ii) your postal address;
(iii) your email address;
(iv) your telephone number;
(v) your IP address;
(vi) your age;
(vii) your gender;
(viii) your day of birth;
(ix) your anniversary;
(x) your sexual preference;
(xi) your relationship status;
(xii) your credit/debit card details;
(xiii) information provided when you correspond with us (such as where you report a problem with your order or account);
(xiv) any updates to information provided to us;
(xv) information you post on the Yeekuco Forum;
(xvi) information you provide when you enter a competition, promotion or survey;
(xvii) information about your account and associated services we provide to you:
(xviii) information needed to provide our services to you (including information on account opening forms, order details, order history and payment details);
(xix) customer services information; and
(xx) customer relationship management and marketing information.
(b) How we use your Personal Information
We will collect, use and store the Personal Information listed above for the following reasons:
(i) to provide you with our services as an online retailer;
(ii) to facilitate deliveries of our products to you;
(iii) to deal with any enquiries or issues you have about our Website, products, services and your orders;
(iv) to verify your identity;
(v) to send you certain communications you have consented to (including by email, SMS or telephone) about our products and services such as administrative messages (for example, setting out changes to our terms and conditions and this Policy); and
(vi) if you have consented, we may contact you by email with information about our products and services which we feel will be of interest to you.
Please see Sections 2.7 and 2.8 for more details about how we use your Personal Information.
2.4 People who participate in a Campaign
(a) What Personal Information we may collect about you
We may collect and use any of the following information about:
(i) your name;
(ii) your postal address;
(iii) your email address;
(iv) your telephone number;
(v) your bank account;
(vi) your age and/or date of birth;
(vii) your profession;
(viii) your opinion to our products or other topics;
(ix) any other information as specified in the rules of the Campaign, as the case may be.
(b) How we use your Personal Information
The main purpose of the data processing is to verify your eligibility to participate in the Campaign and, in case you win a price or are entitled to get a gift, to send or transfer the price or gift to you. The Rules could provide for further purposes.
We process your data for that purpose(s) based on your meaningful and express consent. You can revoke your consent at any time with effect for the future under the provided contact information. Please note, that, should you revoke your consent during an ongoing Campaign, your application can then no longer be considered and you will no longer have the chance to win a price.
Based on your consent we will also use your data to send you information about products, services, events and other information worth knowing about the sponsor(s) and/or Yeekuco.
2.5. Special categories of data.
Some of the Personal Information that we collect about you or which you provide to us about you may be special categories of data. Special categories of data include information about your sex life or sexual orientation. We treat special categories of data with extra care.
2.6. Information we need to provide services to you.
We need certain types of Personal Information so that we can provide services to you and perform contractual and other legal obligations that we have to you. If you do not provide us with such Personal Information, or if you ask us to delete it, you may no longer be able to access our services.
2.7 Whatever our relationship with you is, we may also collect, use and store your Personal Information for the following additional reasons:
(a) to deal with any enquiries or issues you have about how we collect, store and use your Personal Information, or any requests made by you for a copy of the information we hold about you. If we do not have a contract with you, we may process your Personal Information for these purposes where it is in our legitimate interests for customer services purposes;
(b) for internal corporate reporting, business administration, ensuring adequate insurance coverage for our business, ensuring the security of company facilities, research and development, and to identify and implement business efficiencies. We may process your Personal Information for these purposes where it is in our legitimate interests to do so;
(c) to comply with any procedures, laws and regulations which apply to us – this may include where we reasonably consider it is in our legitimate interests or the legitimate interests of others to comply, as well as where we are legally required to do so; and
(d) to establish, exercise or defend our legal rights – this may include where we reasonably consider it is in our legitimate interests or the legitimate interests of others, as well as where we are legally required to do so.
2.8 Further processing
We will not use your Personal Information in any way that is incompatible with the purposes set out in this Section 2. Please contact us using the details in Section 15 if you would like further information on the analysis we will undertake to establish if a new use of your Personal Information is compatible with these purposes.
3.1 We consider that the legal basis for using your Personal Information as set out in this Policy are as follows:
(a) our use of your Personal Information is necessary to perform our obligations under any contract with you (for example, to fulfil an order which you place with us); or
(b) our use of your Personal Information is necessary for complying with our legal obligations (for example, if we are asked by regulatory bodies or law enforcement agencies to share the information); or
(c) where neither (a) nor (b) apply, use of your Personal Information is necessary for our legitimate interests or the legitimate interests of others (for example, to ensure the security of our Website). Our legitimate interests are to:
(i) run our business;
(ii) operate and ensure the security of our Website;
(iv) provide services to our customers and receive payment and provide customer services; and
(v) for internal group administrative purposes.
If we rely on our (or another person’s) legitimate interests for using your Personal Information, we will undertake a balancing test to ensure that our (or the another person’s) legitimate interests are not outweighed by your interests or fundamental rights and freedoms which require protection of the Personal Information. You can ask us for information on this balancing test by using the contact details in Section IV.15.
3.2 We may use your special categories of data (such as sex life or sexual orientation) where you have provided your consent (which you may withdraw at any time after giving it, as described below).
3.3 We may process your Personal Information in some cases for marketing purposes on the basis of your consent (which you may withdraw at any time after giving it, as described below).
3.4 If we rely on your consent for us to use your Personal Information in a particular way, but you later change your mind, you can change the cookie preferences here .
4.1 We may share your Personal Information with our group companies where it is in our legitimate interests to do so for internal administrative purposes (for example, for corporate strategy, compliance, auditing and monitoring, research and development and quality assurance).
4.2 We will share your Personal Information with our affiliates, subsidiaries as well as service providers to provide the Services for the purposes set out above, which include without limitation:
(a) website services providers who help us host and administer our Website;
(b) email services providers;
(c) delivery services providers (such as Royal Mail) for the purposes of delivering your orders and sending you tracking notifications about your delivery and returns services providers;
(e) our other service providers and sub-contractors, including payment processors, suppliers of technical and support services, insurers, logistic providers, and cloud service providers; and
(f) analytics and search engine providers that assist us in the improvement and optimisation of our Website.
4.3 Any third parties with whom we share your Personal Information are limited (by law and by contract) in their ability to use your Personal Information for any purpose other than to provide services for us. We will always ensure that any third parties with whom we share your Personal Information are subject to privacy and security obligations consistent with this Policy, industry standards and applicable laws.
4.4 We will also disclose your Personal Information to third parties:
(a) where it is in our legitimate interests to do so to run our business:
(i) if we sell or buy any business or assets, we may disclose your Personal Information to the prospective seller or buyer of such business or assets;
(ii) if substantially all of our or any of our affiliates’ assets are acquired by a third party, in which case Personal Information held by us will be one of the transferred assets;
(b) if we are under a duty to disclose or share your Personal Information in order to comply with any legal obligation, any lawful request from government or law enforcement officials and as may be required to meet national security or law enforcement requirements or prevent illegal activity;
(c) in order to enforce or apply our terms of use, our terms and conditions for customers or any other agreement or to respond to any claims, to protect our rights or the rights of a third party, to protect the safety of any person or to prevent any illegal activity; or
(d) to protect the rights, property, or safety of Yeekuco, our staff, our customers or other persons. This may include exchanging Personal Information with other organisations for the purposes of fraud protection.
4.5 We may also disclose and use anonymised, aggregated reporting and statistics about users of our Website or our goods and services for the purpose of internal reporting or reporting to our group or other third parties, and for our marketing and promotion purposes. None of these anonymised, aggregated reports or statistics will enable our users to be personally identified.
4.6 If you have given your consent for us to use your Personal Information in a particular way, but later change your mind, you should contact us and we will stop doing so.
We keep your Personal Information for no longer than necessary for the purposes for which the Personal Information is collected and where relevant consented to. The length of time for which we retain Personal Information depends on the purposes for which we collect and use it and/or as required to comply with applicable laws and to establish, exercise or defend our legal rights.
Yeekuco customer records are stored securely within the EU. When engaging a business partner or service provider who may process data outside of the EU, we put in place appropriate safeguards (including contractual commitments) in accordance with applicable legal requirements to provide adequate protection for any transferred personal data.
6.Children
6.1 Yeekuco operates under the ‘Age of Consent’ law, By placing an order at Yeekuco, you declare that you are of the appropriate legal age to purchase the items.
7.Marketing
7.1 We may collect and use your Personal Information for undertaking marketing by email, telephone and post where consent has been obtained, you may always opt out at a later date.
7.2 We will always obtain your consent to direct marketing communications where we are required to do so by law and if we intend to disclose your Personal Information to any third party for such marketing.
8.How we keep your Personal Information secure
8.1 Personal information could be lost, stolen or misused by someone else who may use the personal information fraudulently or make public, information that you may wish to keep private.
For this reason, Yeekuco is committed to protecting your Personal Information from loss, theft and misuse. We take all reasonable precautions to safeguard the confidentiality of your Personal Information, including through use of appropriate organisational and technical measures. For example, all information you provide to us is stored on secure servers and any payment transactions will be encrypted using TLS technology.
8.2 In the course of the provision of your Personal Information to us, your Personal Information may be transferred over the internet. Although we make every effort to protect the Personal Information which you provide to us, the transmission of information over the internet is not completely secure. You acknowledge and accept that we cannot guarantee the security of your Personal Information transmitted to our Website and that any such transmission is at your own risk.
8.3 Where we have given you (or where you have chosen) a password which enables you to access your online account, you are responsible for keeping this password confidential. We ask that you do not share your password with anyone.
9.Links to other websites
Our Website may contain hyperlinks to websites that are not operated by us. These hyperlinks are provided for your reference and convenience only and do not imply any endorsement of the activities of such third-party websites or any association with their operators. This Policy only applies to the Personal Information that we collect or which we receive from third party sources, and we cannot be responsible for Personal Information about you that is collected and stored by third parties. Third party websites have their own terms and conditions and privacy policies, and you should read these carefully before you submit any Personal Information to these websites. We do not endorse or otherwise accept any responsibility or liability for the content of such third party websites or third party terms and conditions or policies.
10.Changes to our Policy
We may update our Policy from time to time. Any changes we make to our Policy in the future will be posted on this page. Please check back frequently to see any updates or changes to our Policy.
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